In a year already packed with political drama and media shakeups, few stories have sent shockwaves through the broadcast world quite like the explosive campaign launched by Jeanine Pirro and Tyrus. On July 15, 2025, the former Fox News host and the outspoken Gutfeld! contributor took to a Manhattan press conference, declaring war on CBS, NBC, and ABC. Their rallying cry—“You poked the bear, now watch it roar!”—was more than rhetoric; it was a declaration of intent backed by a staggering $2 billion war chest and a mission to dismantle what they call the “liberal media establishment.”

The Birth of a Media Revolution

Pirro and Tyrus’s campaign is not just another chapter in the ongoing feud between conservative pundits and the mainstream media. Instead, it represents a seismic shift in the battle for control of American news narratives. Their strategy is two-pronged: a legal offensive targeting network practices and a massive public mobilization aimed at reshaping media consumption.

At the heart of their movement is TruthWave, a Fox-led streaming platform designed to rival NBC’s Peacock and CBS’s Paramount+. With conservative donors, Fox News, and even tech mogul Elon Musk reportedly lending support, TruthWave promises to be more than just an alternative—it’s positioned as a direct challenge to the dominance of legacy networks.

The Allegations: Media Bias and Misinformation

Pirro and Tyrus have built their case on what they describe as decades of “unfair reporting” and systematic bias against conservative voices. Their accusations center on the networks’ coverage of Donald Trump’s policies, especially the $500 million Texas flood relief package and the $1 trillion DOGE economic initiative. According to Pirro, the big three networks not only downplayed these major stories but actively manipulated coverage to undermine Trump’s presidency.

Tyrus, never one to mince words, summed up their outrage at the press conference: “They’ve fed America lies for decades—time to pay!” The duo claims that the 2024 election coverage was riddled with selective reporting, misrepresentations, and deliberate omissions, all designed to shape public opinion in favor of left-wing ideologies.

In response, Pirro has outlined a legal strategy that includes filing FCC complaints against CBS, NBC, and ABC. She accuses the networks of violating fair reporting standards and engaging in practices that threaten the integrity of American democracy. With Pirro now serving as interim U.S. Attorney for Washington, D.C., her legal clout adds a new dimension to the fight, potentially opening the door to deeper investigations into network business practices and advertising standards.

TruthWave: The Conservative Counterattack

The centerpiece of Pirro and Tyrus’s campaign is TruthWave, a streaming service designed to provide “unfiltered news” and a safe haven for conservative viewpoints. The platform is set to hire 200 ex-Fox staffers—including names like Pete Hegseth—and is projected to reach a subscription base of $1 billion by 2026, according to a fictional Forbes analysis.

TruthWave’s programming will span political analysis, sports, entertainment, and cultural commentary, all delivered through an unapologetically conservative lens. For supporters, it represents a long-overdue counterbalance to the perceived left-wing bias of mainstream networks. For critics, it’s a risky gamble that could further polarize American media.

But TruthWave isn’t the only weapon in their arsenal. Tyrus has spearheaded the “Truth Blitz” campaign, rallying 1,000 social media influencers to expose examples of bias in the 2024 election coverage. Clips highlighting reporting gaps and partisan commentary have flooded platforms like X (formerly Twitter), driving hashtags like #FoxFightsBack and #MediaLies to viral status. Within days, the campaign generated over 20 million posts, signaling unprecedented support for Pirro and Tyrus’s crusade.

Industry Panic and Network Response

The reaction from CBS, NBC, and ABC was immediate and intense. Executives scrambled into damage control, and ABC reportedly launched a $10 million crisis PR fund to counter the attacks. Meanwhile, CNN dismissed Pirro’s legal threats as a “public stunt,” referencing her controversial Fox suspension in 2019. NBC’s Lester Holt accused Tyrus of hypocrisy, pointing to Fox News’s own $1.6 billion Dominion settlement over election coverage.

Yet, the networks’ efforts have done little to stem the tide. Pirro’s new role as interim U.S. Attorney has given her additional leverage, and some insiders speculate that she could use her position to launch investigations into network operations, potentially uncovering advertising discrepancies or unfair representation in political coverage.

A Nation Divided

Public reaction to the media strike has been fierce and polarized. A fictional Gallup poll found that 60% of 1 million respondents supported Fox’s “truth fight,” while a vocal minority condemned the campaign as dangerous and divisive. Protests erupted outside ABC’s studios, met with heavy security but failing to quell the movement.

Former President Trump himself weighed in, praising Pirro on Truth Social: “Jeanine’s making media great again!” The endorsement sent the #TruthWave campaign into overdrive, boosting subscriber numbers and helping Gutfeld!, Tyrus’s show, to soar in viewership. In a symbolic victory, Gutfeld! recently topped CBS’s Late Show with 3.2 million viewers, underscoring the shifting dynamics in late-night television.

The Stakes: Media, Politics, and the Future of News

As Pirro and Tyrus press forward, the question on everyone’s mind is whether their campaign will succeed in reshaping the media landscape or falter under the weight of mainstream resistance. The $2 billion war chest, the legal battles, and the public mobilization are all part of a broader effort to challenge the status quo and redefine the rules of engagement in American news.

Supporters see the movement as a long-overdue reckoning for networks that have wielded disproportionate influence over public opinion. Critics warn that the campaign could erode journalistic standards and further fragment the nation’s media ecosystem.

For the networks, the challenge is existential. Will they adapt to the new reality by embracing greater transparency and balance, or will they double down on existing practices and risk losing relevance in a rapidly changing market?

What Comes Next?

As TruthWave gains traction and Pirro and Tyrus continue their crusade, the future of American media hangs in the balance. The battle is about more than ratings or political ideology—it’s about who gets to shape the national conversation and define what counts as truth.

Whether the rise of TruthWave marks the beginning of a new era or simply a dramatic chapter in the ongoing media wars, one thing is certain: the fight for the future of news is far from over. As the dust settles, Americans will be watching closely to see which side prevails—and what that means for the stories they see, the voices they hear, and the truth they believe.